Expand Your Online Reach and Attract Customers
Before potential car buyers make their way to your car dealership, they’ll likely spend a good amount of time online researching what make, model, and dealership to choose. Do you know if potential buyers are finding your dealership’s website as they search online?
Having a strong online presence is the only way to seal the deal in the digital marketing world, and that’s just what the professionals at Viper Digital Marketing, I.T. Support & Digital Marketing help your dealership achieve. We understand that you are vying for the same customers as other dealerships in your area, which is why we create a custom campaign that is designed specifically to attract the right customers to your business. Whether you’re in the business of selling new cars, used cars, or both, our digital marketers make sure you’re being found in relevant searches.
Supe Up Your Website With Fresh SEO
One of the most important aspects of your dealership’s website is search engine optimization (SEO). This determines your company’s visibility online. Let’s say a potential customer searches: “used car dealership near me.” Our SEO strategists research your customer base and location to help make sure you show up higher on results for relevant terms and that your optimized website is converting potential customers into paying customers.
Engage With Customers On Social Media Platforms
Almost everybody has a Facebook profile, Twitter account, or Instagram page. As a car dealership, you don’t want to miss out engaging potential customers on various social media platforms, informing them of new deals, cars, and events. Paid ads on social platforms are a straightforward and effective method for putting your brand in the spotlight. Don’t worry if you don’t know the first thing about hashtags and posting — we have a team that specialized just on social media for your car dealership.
Unique Web Designs: Because Appearance Matters
When customers make it to the website for your car dealership, you want to have a design that is visually appealing. Just like with cars, if your website doesn’t have the “WOW” factor, people will just move on to what is next. Our website designers create engaging sites that provide the end user with a unique experience, and will ultimately get them to step away from the computer and onto your lot.
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Building on Your Online Presence With SEO
Search Engine Optimization (SEO) is always changing, and it takes an experienced team of digital marketers and programmers to keep up with these changes to create the most effective SEO strategy for your dealership.
What is Search Engine Optimization (SEO)
Search Engine Optimization is a term used to describe a websites exposure on search engines such as Bing, Yahoo, and Google. Viper Digital exhausts all possible angles and tactics to ensure your site ranks for the most relevant keywords in your industry. We have a three step approach for search engine optimization in the car dealership field:
Research – What are your dealership’s goals? What is the target demographic of your perfect customer?
Content Creation – Unique content will be created and tailored around your dealership and goals, making it simple for potential clients looking for a car to find you.
Measurement – Around the clock monitoring of your dealership’s SEO analytics is performed so we can get the best results and measure the success of our hard work.
Utilizing PPC to Attract More Clients
A h2 paid search, otherwise known as pay-per-click (PPC) is crucial to any SEM campaign, the goal is to put your car dealership in front of the right people who are searching for the services you provide. PPC provides advertisers the opportunity to “purchase” website link clicks and visits rather then organically bring in those visitors. You are only charged when a potential client clicks on your ad. To simply it: Imagine your dealership pays $4 per click, but one click brings in $700 worth of business. In the end you’ve made a great deal of profit off of a $4 investment.
The PPC specialists at Viper Digital Marketing create and manage a vast amount of PPC campaigns. You will set the budget, and after that we immediately get to work. Today can be the first step in getting your website noticed by the right people, and we can help!
Expanding Your Online Footprint Using Social Media
Expanding your online footprint using social media marketing is another crucial aspect when it comes to dealerships marketing efforts. We use social media marketing to convey information, build trust, and to be apart of many online communities such as Facebook, Twitter, LinkedIn, and Instagram.
Existing clients and potential clients alike are far more likely to trust and hire a dealership with an active social media presence. We can build and maintain your dealership’s social media presence, and cultivate a wide brand following!
Using Your Websites Design to Highlight Your Firm
With over 280 million internet users in the United States alone and competition among dealerships at an all-time high, it can be hard to stand out with a mediocre website. If your car dealership’s website is lackluster and provides a less than satisfactory experience for your visitors, then it may be time for an upgrade.
A website’s design affects many aspects of your digital marketing campaign including its SEO, conversion rates, brand name, and PPC advertising. Our successful web development team provides in-depth website audits and designs so you can stand out from the crowd and gain greater online visibility.
The United States alone has over 280 million people who use the internet and with competition between dealerships being fiercer than ever, it can be difficult to attract new clients with a sub par website. If you think your dealership’s website needs a redesign to provide a better user experience for your visitors, then it is realistically time for an upgrade.
I.T. Support & Services to Protect Your Vital Documents & Data
Time is money, and when it comes to choosing the right I.T. support company, you can save big bucks and lots of time with the right I.T. firm on your side. Let’s face it — problems with an improperly-functioning network or one that’s not working to its full potential can do more than lower employee morale; it can hurt your bottom line. We offer our industry-trusted I.T. specialists to be on your side, 24/7, to help you solve any issues that may arise.
In fact, in addition to offering various digital marketing services, we also offer a full-spread of managed I.T. solutions to protect your dealership’s network and keep business going without interruption. For a fixed monthly price, you can enjoy enhanced productivity, around-the-clock network maintenance, and so much more.
At Viper Digital, we can get you the clicks you want, and turn them into the conversions you need. Rule out the competition with proven results. Call us today at
1-888-743-1676 to get started.
I.T. Support & Services to Protect Your Vital Documents & Data
Choosing the right I.T support company can be a game changer, you will save big bucks and a lot of time utilizing our service. Let’s be frank — constantly running into problems with an improperly-functioning network or one that is not doing as well as it can be can do more than lower your efficiency; it will hurt your bottom line. Our industry-trusted I.T specialists are here to help you solve any questions or issues 24 hours a day 7 days a week.
Viper Digital Marketing offers a full array of managed I.T solutions to protect your dealership’s network and keep information safe. This service offers 24/7 maintenance, and so much more.
Viper Digital gets you the results you’re looking for. Dominate the competition with our services. Call us today at 1-888-743-1676 to take the first step in getting the most out of digital marketing.